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Episode 4 - Getting close to your customers

Episode 4 - Getting close to your customers

Getting close to your customers

FT Start-Up Stories · Financial Times

November 16, 201510m 56s

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Show Notes

James Watt found the secret of success was building a community of fans for his craft beer. They have provided investment, ideas and even helped find locations for his expanding network of bars.Picture credit: Rosie Hallam

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