
Creating trust in an online world
When Peter Mühlmann’s mum had some bad experiences making her first purchases online in 2007, he decided there must be a way to guide consumers to businesses they could trust. The result was Trustpilot.
FT Start-Up Stories · Financial Times
July 9, 201821m 37s
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Show Notes
When Peter Mühlmann’s mum had some bad experiences making her first purchases online in 2007, he decided there must be a way to guide consumers to businesses they could trust. The result was Trustpilot.
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