Our Thoughts on the Analogue Trend
Friends with Business Benefits · Charlie Swift and Franky Shanahan
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Show Notes
2026 has officially been deemed ‘the year of analogue living’. The internet is going crazy for pen and paper, crafty hobbies, and physical media.
In this week’s episode, we discuss the rapid rise of this trend, explore how it’s being interpreted online, and what this might mean for us as small business owners.
We also chat about our own analogue habits and hobbies, and ponder why GenZ seem to love poor quality, ‘vintage’ digital cameras so much!
Links and Further Reading
Are You ‘Team Analogue’ or ‘Team Digital’?
Join the conversation on Substack to share your thoughts on going analogue {or not} in 2026. We’d love to hear from you!
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