
Show overview
For Immediate Release launched in 2025 and has put out 74 episodes in the time since. That works out to roughly 50 hours of audio in total. Releases follow a weekly cadence.
Episodes typically run twenty to thirty-five minutes — most land between 21 min and 48 min — though episode length varies meaningfully from one episode to the next. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-US-language Business show.
The show is actively publishing — the most recent episode landed 4 days ago, with 39 episodes already out so far this year. Published by Neville Hobson and Shel Holtz.
Episodes
74
Running
2025–2026 · 1y
Median length
24 min
Cadence
Weekly
From the publisher
Neville Hobson and Shel Holtz analyze the month’s news in digital and social media for communications professionals.
Latest Episodes
View all 74 episodesFIR #530: Has AI Created a Demand for Human Ghostwriters?
Oct 6, 202621 min
FIR #529: Fake Quotes from Fake Experts Find Their Way Into Top-Tier Media
Sep 28, 202649 min
FIR #528: Why Marketers Are Suddenly Obsessed with Fandom
Sep 3, 202623 min
FIR #527: Delegating Hiring Decisions to AI
Aug 24, 20261h 34m
FIR #526: Forget Anthropic’s AI Watermark. Can You Defend Every Sentence?
Aug 17, 202622 min
FIR #525: The Consequences Businesses Will Face from Work Slop
Aug 13, 202622 min
FIR #524: Are Managers Ready to Lead an AI-Fluent Workforce?
Aug 3, 20268 min
FIR #523: No Brand Is An Island
Jul 27, 202645 min
FIR #522: Is Podcasting 2.0 The Future of Podcasting?
Jul 13, 202621 min
AI, trust and the answer economy – Pete Blackshaw on the future of brand credibility
Jul 13, 20261h 0m
FIR #521: AI Layoffs Are Here. Wait. Strike That. Reverse It.
Jul 6, 202621 min
FIR #520: AI’s PR Meltdown
Jun 29, 20261h 36m
FIR #519: Is Misinformation Biased Against You?
Jun 23, 202617 min
FIR #518: Is the PR Industry Blowing It Again?
Jun 15, 202623 min
FIR #517: How to Communicate AI Whiplash to Employees
Jun 9, 202625 min
FIR #516: Your New Shadow Website
Jun 2, 202622 min
FIR #515: Agents Everywhere
May 25, 20261h 47m
FIR #514: Was Twitter A One-And-Done Phenomenon?
May 19, 202627 min
FIR #513: Why Communications Must Build the Narrative Code for the Agentic Age
May 11, 202634 min
FIR #512: The AI Shift in Executive Decision-Making
May 4, 202631 min
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License (CC BY-NC 4.0)