Episode 283
283 In the Trenches with the Founder of Spartan, Joe De Sena
Fitness Business Podcast: Leadership, Innovation, and Profit · Active Management
March 24, 202049m 46s
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Show Notes
Joe De Sena Founder and CEO of Spartan, the world's largest obstacle race and endurance brand – has demonstrated his entrepreneurial drive since his pre-teens. After building a multimillion-dollar pool and construction business in college, and creating a Wall Street trading firm, De Sena set his sights on ripping 100 million people off their couches by creating the Spartan lifestyle.