Pivoting from Basketball Shoes
Fire Footwear: Sneaker Talk (with Matt Frates) · Matt Frates | Matt Frates Creations, LLC
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Show Notes
Sneaker culture and basketball shoes have been synonymous for ages. Since the advent of the Air Jordan line, countless NBA (and WBNA) athletes have been given the signature shoe treatment. Each year new iterations of these signature lines debut, but has the line grown stagnant. Nike, Jordan Brand, and others need to look to other sports for their future. Matt talks through the possibilities.
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