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Interview: How a luxury brand stays relevant after 170 years

Interview: How a luxury brand stays relevant after 170 years

FEAR & GREED | Business News · Fear and Greed

November 18, 202111m 46s

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Show Notes

170 years is a long time to be in business. It's an even longer time to stay relevant. Sean Aylmer speaks to Scott Jungwirth, GM (Australia and New Zealand) of Swiss watchmaker Tissot about spending habits, marketing, brand loyalty and why online sales have surged.

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