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Show Notes
In this episode of the James Dooley Podcast, James Dooley sits down with Luke Bastin, a franchise SEO specialist known for fixing underperforming multi-location websites and turning messy setups into scalable growth engines. Luke breaks down the most common issues he sees across large franchise brands — from duplicated and unnecessary service pages, to overly-templated location content that ignores real-world local nuance.
Topics
franchise SEOmulti-location SEOfranchise location pagesGoogle Business Profile optimizationtechnical SEO auditLuke Bastin