Behind the Scenes of the Biggest Beauty Retailer on the Planet with Creighton Kiper
Fat Mascara · Fat Mascara LLC
April 7, 202342m 23s
Audio is streamed directly from the publisher (sphinx.acast.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Walmart’s vice president of beauty, Creighton Kiper, talks about the most popular products in America, from $1.24 L.A. Colors eyelashes to the Relove By Revolution makeup line that’s all under $5. We discuss trend-spotting; Walmart’s multigenerational beauty shoppers; the retailer’s newest prestige offerings; which celebrity lines customers are loving; and more—like how Walmart can work to unlock sustainability at scale.
- Products mentioned in this episode: shopmy.us/collections/147609
- Episode recap with links: fatmascara.com/blog
- Sponsor links & discount codes: fatmascara.com/sponsors
- Private Facebook Group: Fat Mascara Raising a Wand
- Social media: @fatmascara, @jessicamatlin, @jenn_edit
- Submit a "Raise A Wand" product recommendation and be featured on the show: email [email protected] or leave a voicemail at 646-481-8182
Hosted on Acast. See acast.com/privacy for more information.