3 Common Misconceptions about E-A-T (Kristine Schachinger with Jason Barnard)
Fastlane Founders and Legacy with Jason Barnard: Personal Branding, AI Strategies, and SEO Insights for Visionary CEOs · Jason Barnard
October 15, 201910m 40s
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Show Notes
Kristine Schachinger with Jason Barnard at PubCon Las Vegas 2019
Kristine Schachinger talks with Jason Barnard about the 3 common misconceptions about E-A-T.
Google don’t look at author. They look at entities. Google don’t look at accuracy of facts. Kristine Schachinger uses Omegas as an example as to why. Then why linking out is so important. I expound my topic layer theory. They don’t use NLP, they use NLU. Which is why we need Schema.org… and we end up with a sulky robot on crutches.