How Hubstaff SaaS Business Grew from 0 to 4,500 Customers
Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast
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Show Notes
I've just launched a new YouTube channel!! The concept? I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lead gen help, and record it all for YouTube. The first mini-series features three freelance marketers (copywriter Rob, ecommerce designer Laura, and non-fiction book coach Vicky).
I hope you'll set aside half an hour to watch it through. Maybe with your morning coffee? Or lunch break? Or evening onion soup? And then, the usual "Subscribe, Like, Share" would go a long, long way too.
https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q
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How did Hubstaff, a remote team management software business, managed to grow from 0 to over 4,500 customers?
Dave Nevogt, Founder and CEO of Hubstaff, shares how he got Hubstaff started, including missteps along the way, and transparency in how the business is running today.
Join us for a great conversation about acquiring and understanding your customers in order to grow sales and succeed in your business.
Topics covered:
- Launching Hubstaff and getting the first customers
- Dave’s transparency in business and customer trust
- Why bad products and bad marketing die on their own
- How to get a good understanding of your customers
- Avoiding expensive marketing mistakes
- Strategy advice and resources for digital marketers
Resources mentioned:
- Hubstaff
- How Hubstaff Got its First 25 Customers by Dave Nevogt – Hubstaff blog
- How freemium nearly caused our business to implode by Josh Pigford – Baremetrics blog
- What I’d Change, Keep the Same, & Don’t Yet Know by Rand Fishkin – Moz Blog
- Traction by Gino Wickman
- Growth Hacking by Raymond Fong and Chad Riddersen
- The 80/20 Principle by Richard Koch
- WP Curve Blog
- Nathan Barry Blog
- [email protected]
- Dave’s Blog at Hubstaff
- Michael Phelps and the Longest Putt in TV History
- Pratfall Effect in Marketing: Admit Your Flaws to Win Customers
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→ Watch my YouTube channel: https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q
→ Take my 60-second quiz: stfo.io/q
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
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