
Unleashing Event Creativity and ROI with Kelly Markus
Event Experience · Bizzabo
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Show Notes
In this episode, you'll learn about balancing creative and logistical aspects of events, ensuring a high return on investment, and integrating experiential marketing with traditional marketing methods.
Kelly Markus is the CVO at Hunters Point.
Here's what you'll hear about in this conversation:
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Experiential vs. traditional marketing ideas
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Examples of social media and public relations campaigns
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Advice to measure ROI during and beyond event delivery
For the full transcript, mentions, and more, visit www.bizzabo.com/podcast/kelly-markus-roi-creativity