Harnessing AI in event management with Atlassian's Josh Shepherd
Event Experience · Alon Alroy
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Show Notes
In this episode, Josh Shepherd, the Head of Event Technology and Innovation at Atlassian, delves into the evolving landscape of event technology. With a rich background working for companies like Microsoft, BW Events Tech, and Swoogo, Shepherd discusses how technology — especially AI — is reshaping attendee experiences in both digital and in-person events.
Shepherd shares insights from his role at Atlassian, highlighting how a robust event tech stack is crucial for creating fresh, engaging experiences. The conversation also explores the evolving nature of in-person and digital events post-COVID, underscoring the need to differentiate these experiences based on attendee needs and interactions.
Here's what you'll hear about in this conversation:
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The significance of adopting a digital-first mindset in event planning
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The innovative uses for AI in events, from content indexing to creating personalized engagement pathways for attendees
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The need to focus on the attendee experience to craft events that resonate