47: Hubble Contacts - Changing the culture of contact lenses
Marketing isn't about "Don Draper, big ideas and martini lunches"
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Show Notes
Jesse Horwitz is a co-founder and co-CEO at Hubble, one of America’s fastest growing direct-to-consumer e-commerce companies. Hubble is a new brand of contact lenses, founded on the basis of offering high quality, affordable lenses. Horwitz and his co-founder Ben Cogan have helped Hubble grow exponentially, and extend the brand's footprint around the world. In this episode, we get into how Hubble raised over $7 MIL pre-revenue funding, the company's impressive investor list, trends related to media buying and customer acquisition, and much more. Enjoy!
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