Season 12 · Episode 13
Susan Feldman (One Kings Lane) - Bootstrapping with Flair
Entrepreneurial Thought Leaders (ETL) · STVP
February 22, 201757m 0s
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Show Notes
E-commerce entrepreneur Susan Feldman describes how she and her co-founder went from bootstrapping One Kings Lane in the midst of the Great Recession, standing out from competitors in the home-decor industry by carefully curating product and focusing on creative flair, and ultimately being acquired by Bed, Bath & Beyond in 2016. Feldman speaks with Stanford Professor of the Practice Tina Seelig.
Topics
culturerecessionfundraisingbootstrappingventure capitalbrandingentrepreneurshipstrategystakeholdersinnovationchallengesstartupsthought leadershipjourneyresourcesfounderscreativitydecision-makingretailgrowthleadershipprofitabilitylife lessonsownershipe-commerceETLstanford university