From Candy Makers to Video Marketing Stars: The Sticky Story
Engage Video Marketing Podcast
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Show Notes
During the pandemic, many businesses faced challenges and had to find innovative ways to survive. One such business is Sticky Lollies, a small boutique candy shop in Sydney, Australia. When the pandemic hit and their brick-and-mortar store was forced to close, the owners, David and Lily, came up with a unique idea to keep their business afloat – live streaming their candy-making process.
In this podcast, I invited the founder of Sticky Lollies, David King, and one of the key drivers of their video marketing, his daughter, Annabelle King, onto the show today to learn more about the video strategy they are implementing for their business.
If you found this episode of value I’d love for you to reach out and let me know on Instagram @engage_ben or email [email protected]