Episode 70
EVM070 Why Video Optimisation is not just about SEO
Engage Video Marketing Podcast
November 12, 201820m 37s
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Show Notes
In this episode, I help you understand what video optimisation is and how it can help you reach your audience effectively. I give you a rundown of what to consider and my top tips to help you improve how to deal with the optimisations you need.
In this episode
- What is video optimisation and why do you need to pay attention to it?
- The 2 layers of filter systems and how to overcome them.
- Understanding the 2 categories of video optimisation - Audience and Algorithm Optimisation.
- 3 important things to consider and 3 top tips each for improving both your audience and algorithm optimisation.
- Why do you need strategy design and management?