Season 1 · Episode 204
Designing Your First Video Course with Ben Amos
Engage Video Marketing Podcast
June 21, 202152m 46s
Audio is streamed directly from the publisher (podcasts.captivate.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this episode of the Engage Video Marketing we’re going to talk about monetising your expertise and knowledge through video courses.
In this episode we cover:
- 3 Aspects to a Successful Video Course:
- Audience
- Who are you helping?
- Understanding your audience needs and style
- Content
- Designing your content
- The power of a framework
- The Post-it Note Method
- Methods for producing your video course
- Live webinar series
- Voice over and slides
- DIY video production
- Professional video production
- Learner engagement
- Technology and platforms
- The use of learning management system or a course hosting platforms
- Marketing
- Messaging
- Monetisation
- Beta testing
- Promotion and launchin