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5 Tactics We Can Learn from Mr. Beast's "Squid Game" with Ben Amos
Season 1 · Episode 225

5 Tactics We Can Learn from Mr. Beast's "Squid Game" with Ben Amos

Engage Video Marketing Podcast

November 26, 202121m 58s

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Show Notes

Released on November 25, 2021 Mr Beast’s video “$456 000 Squid Game in Real Life!” is smashing YouTube records, exceeding 30M views in the first 24 hours. It puts this video in a realm previously only known by major music labels and music videos on the platform.

As of the recording of this podcast just one day later, the view count sits at 49,398, 263… wait… hang on. Just refreshed the page and it’s now over 50M views in less than 48hrs. 

So in this episode of the podcast I want to share for you my take on what any video strategist or YouTuber can learn from this video's success. Keep listening.