
She Chose Not to Go Viral. Her Audience Grew Anyway. | Ainul Md Razib
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Show Notes
When Ainul Md Razib first started posting about tech careers on TikTok, almost nobody in Singapore was doing it. No blueprint, no local creator to follow, no way of knowing if it would land.
In this episode, Ainul - cybersecurity engineer at IBM and one of Singapore's first career-focused tech creators - opens up about what it actually takes to build something original in a space that doesn't have rules yet. We talk about why she's never done a salary breakdown video (it comes down to her faith and Malay cultural values around wealth), how she navigates telling her manager about her social media before starting every new job, and what the viral hits taught her about what she actually doesn't want to become.
TIMESTAMPS
(00:00) Introduction
(01:21) Being taken seriously
(04:39) Creator pressures
(07:50) Complexities as a Muslim creator
(13:35) Setting parameters
(17:36) Doubting your own work
(20:35) Reviewing Ainul's past content
(24:33) Balancing a full time job with content creation
(29:37) Chasing external validation
(32:32) Misconceptions about you
(35:51) Why do you do what you do?
(39:52) Actionable takeaways
CONNECT WITH AINUL MD RAZIB
Instagram: https://www.instagram.com/ainlovescode/
TikTok: https://www.tiktok.com/@ainlovescode
Podcast: https://open.spotify.com/show/5UvDywqpB6Gzv428oNUbAI
Website: https://www.ainlovescode.com/
CONNECT WITH CHERYL LAU
Website: https://cheryllau.com
YouTube: https://www.youtube.com/@cheryltheory
Instagram: https://www.instagram.com/cheryltheory
LinkedIn: https://www.linkedin.com/in/cheryllau
WORK WITH CHERYL LAU
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I ensure your podcast isn't just another show in the feed - it's an asset that elevates your authority and moves your work forward.
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CONTACT
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