EP 229: What is Native Advertising? w/Chad Pollitt
EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer · Erin Sparks
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Show Notes
We are back! After a few weeks off for a summer break, we are back at it and excited to bring you our next series of shows! If you have any questions or topics you would like us to discuss, please reach out to us!
What is Native Advertising and how can I use it to help promote my content? Well, who better else to talk to us about native advertising than Chad Pollitt, Partner & VP of Audience of the Native Advertising Institute.
Chad has been creating online campaigns for over 15 years for some of the world's most recognisable brands and has been named a member of the Forbes Top 100 list. He is also the author of "The Native Advertising Manifesto", "The Content Promotion Manifesto", and "51 Things Your Mother Taught You About Inbound Marketing."
Chad is located locally, so we were glad to welcome him to our studio for this week's show!