631 | Foundational SEO Strategy w/ Eli Schwartz
EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer
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Show Notes
Translating Conversion Success To Clients
This week we welcome back distinguished SEO expert, Eli Schwartz, to the EDGE. Eli has put in over a decade of unparalleled B2B and B2C growth initiatives, in addition to writing and publishing his book, Product-Led SEO. In this episode, discover the true meaning behind Product-Led SEO, and how you can utilize this strategy to further position yourself for success. Additionally, understand the significance of creating a customer persona, and how without one, you're unable to fully understand the buyer's journey. We uncover the TRUTH about Product-Led SEO, and how to truly maximize revenues for your clients on this episode of The EDGE of The WEB!
Key Segments:
[00:00:35] BrightonSEO US Free Tickets: Nov 9, 10 2023
[00:04:03] Introducing Eli Schwartz
[00:05:24] What is Product-Led SEO?
[00:11:18] Eli's SEO Guide Presentation at Google
[00:17:19] EDGE of the Web Title Sponsor: Site Strategics
[00:18:03] Why is Creating a Persona and Understanding Needs of User Not So Commonly Practiced?
[00:25:20] EDGE of The Web Sponsor: Wix
[00:26:01] Why Google Rankings Don't Pay the Bills
[00:30:12] Demonstrating REAL Success To Clients
Thanks to Our Sponsors!
Site Strategics http://edgeofthewebradio.com/site
Wix: http://edgeofthewebradio.com/wix
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