REPLAY: A Look Inside my $47,000 Holiday Season For My E-Commerce Business
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Show Notes
(this is a replay from 2021 as it was one of our most downloaded episodes)
On this week’s episode of the 6 figure product business podcast we are talking all things, crushing your holiday season. I walk you through the strategies I took to make a $47,000 holiday season for my subscription box business, The Dapper Dog Box. This was my 3rd and final holiday season of owning that business and by the third year I had it down.
In this episode we walk through:
- The marketing strategy I used to make $47,000 in (Oct-Dec) with zero ads
- How I upsold my existing subscription box customers to increase CLV by 20%
- How I worked with brand ambassadors, influencers, and PR to skyrocket my visibility
- The power of blogging and content creation for the holiday season
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