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Episode 50
Shopify Store Teardown: How To Double Your Average Order Value with Kunle Campbell [Summer of Growth #3]
Kunle Campbell has published more than 250 episodes of his podcast, 2xecommerce. He’s talked to more ecommerce founders than we can count. And he helps 7 and 8-figure brands increase AOV, grow traffic, and drive repeat business every single day. Today, we
July 29, 202055m 55s
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Show Notes
How can you make small tweaks on your website to increase your average order value? That’s exactly what 200+ brands wanted Kunle to answer. And I’m guessing you’d like to do the same for your brand. On this episode, he shares:
- The basics of increasing AOV on your store.
- The power of shipping thresholds and bundling.
- How to up-sell and cross-sell at checkout.
- How to effectively use discounts and still increase AOV.
Show Notes & Links:
- [2:41] Teardown #1.
- [15:22] Why you should be bundling.
- [18:11] The importance of price anchoring.
- [23:24] The best ways to cross-sell.
- [24:10] Teardown #2.
- [34:05] Teardown #3.
- [38:56] Teardown #4.
- [47:23] Teardown #5.
- Kunle Campbell on Twitter
- 2xecommerce
- Dan Murphy on Twitter
- The Ecommerce Marketing Show Home
Topics
shopifyecommercemarketingentrepreneurshipcommercesmall businesssalesonline sales