PLAY PODCASTS
Using Advanced Biometrics User Data to Optimize Conversion Rates – with Marcus Cooke

Using Advanced Biometrics User Data to Optimize Conversion Rates – with Marcus Cooke

eCommerce Marketing Podcast · Arlen Robinson

July 30, 201926m 38s

Audio is streamed directly from the publisher (dts.podtrac.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.

Show Notes

Marketing Strategies Revealed in this Episode:

  • What is biometrics
  • Biometrics and conversion rate optimization
  • The technology that makes it all work
  • What companies are doing and how it has improved conversion rates
  • The future of biometrics technology