How to Select the Right Pricing to Increase Software Sales - Ajit Ghuman
eCommerce Marketing Podcast · Arlen Robinson
March 8, 202124m 23s
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Show Notes
Marketing Strategies Revealed in this Episode:
- The #1 thing software companies get wrong about pricing
- What product managers need to know about packaging and pricing
- How a company can create a product category for itself
- The role that product marketing plays in creating unicorn and IPO silicon valley companies
- The hallmarks of great product marketers