How to Create an Effective Online Ad Strategy - with Rory Stern
eCommerce Marketing Podcast · Arlen Robinson
April 12, 202029m 47s
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Show Notes
Marketing Strategies Revealed in this Episode:
- What should an ecommerce business first do when considering an online ad strategy
- How does a business determine which channels are right for them
- Ways to structure ad content and graphics
- How do you determine an appropriate ad budget that will get you the best ROI
- Recent changes that Google has made with respect to how they present online ads that everyone should be aware of