How to Create a Delightful and Surprising Web Experience to Generate More Revenue-with Eric Melchor
eCommerce Marketing Podcast · Arlen Robinson
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Show Notes
Eric Melchor is the Personalization Ambassador at OptiMonk and host of the Innovators can Laugh podcast. After overseeing online marketing programs for major companies in Texas, Eric moved to Eastern Europe and started working in SaaS. Since then he has worked for customer personalization obsessed startups like Bonjoro and OptiMonk and is currently providing mentoring for SaaS companies who are starting Partnership marketing channels or want to create fun personalized shopping experiences with ease.
In this episode, you will learn
- Why is it important to create a surprising and unique web experience for your site visitors
- What are some ways to delight your visitors and intrigue them when they visit your site
- What are some examples of a poor digital experience and what are some things you should avoid doing
- Examples of some ecommerce brands that have created truly unique digital experiences that have translated to an increase in revenue.
For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com
Or on YouTube at:
https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ
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Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more.
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