Episode 14: How to Manage External Agencies That Are Supporting Your eCommerce Marketing Functions – with Chris Boggs
eCommerce Marketing Podcast · Arlen Robinson
September 8, 201527m 6s
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Show Notes
Marketing Strategies Revealed in this Episode:
- How to better manage external agencies that are supporting your digital marketing functions
- How to set expectations properly and hold marketing agencies to them
- How to ensure external agencies aren't taking you for a spin with meaningless tactics that won't drive real performance