
Crowdfunding Using Kickstarter for an Accelerated Go-To Market Strategy - with Khierstyn Ross
eCommerce Marketing Podcast · Arlen Robinson
June 24, 202029m 48s
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Show Notes
Marketing Strategies Revealed in this Episode:
- What Kickstarter is and how exactly it works
- The criteria that a business must meet in order to launch a kickstarter campaign
- Who Kickstarter is for
- The main reasons that a business should consider launching a kickstarter campaign and what they have to benefit from launching one
- Examples of companies that we may all be familiar with that have launched successful Kickstarter campaigns that have then gone on to do very well