Core Marketing Fundamentals - with Sean Castrina
eCommerce Marketing Podcast · Arlen Robinson
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Show Notes
Sean Castrina is an Entrepreneur, Bestselling author, Founder of the Weekend MBA and host of the 10 Minute Entrepreneur Podcast.
In this episode, you will learn
- What are the mandatory steps that all ecommerce businesses should follow when creating a marketing plan
- How does an ecommerce business know what marketing tactics to use
- Does it make sense to create a marketing calendar and if so, should this be something that is laid out for the entire year, semi-annually, quarterly or monthly
- Examples of some ecommerce brands that have used tried and true marketing strategies that any business can use as a model
For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com
Or on YouTube at:
https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ
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Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more.
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