From Startup to Swimwear Sensation: Full Bums Marketing Tips With Ashya
DTC Slingshot · Lachie Thompson
Audio is streamed directly from the publisher (media.rss.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
🌊 Dive into the world of swimwear marketing with Ashya, the founder of Full Bums Swimwear. From startup beginnings to a rapidly growing brand, Ashya's journey is filled with valuable lessons and insights for e-commerce entrepreneurs.👙 Full Bums Swimwear is all about classic full bum coverage, and Ashya's story is equally remarkable. In this episode, she shares:
- The inspiring story behind the inception of Full Bums Swimwear and what motivated her to start the brand.
- A unique approach to starting a brand without a product and whether she'd do it again.
- Effective marketing strategies that surprised her with their effectiveness.
- Overcoming challenges in the e-commerce space, including working with PR and marketing companies.
- The power of collaborations with influencers and brand ambassadors in growing her business.
📈 Ashya isn't afraid to share numbers, discussing percentages of growth and key moments in her business journey. She also provides valuable insights into combating seasonality in the swimwear industry.🚀 Join us for an engaging conversation about the e-commerce world, brand identity, and the future of Full Bums Swimwear. Whether you're a business owner, marketer, or just curious about entrepreneurship, this episode promises inspiration and actionable takeaways.
🚀 Connect & Collaborate:
- 🤝 Work with us: https://calendly.com/socialslingshotau/15-min-discovery
- 📸 Follow on IG for marketing tips & trends: https://www.instagram.com/lachiesocialslingshot/
- 🎥 Subscribe on YouTube for in-depth tutorials: https://www.youtube.com/@lachie_socialslingshot