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DTC Finds: Winning SMS strategies for BFCM and breaking down Nik Sharma's landing page guide
Episode 149

DTC Finds: Winning SMS strategies for BFCM and breaking down Nik Sharma's landing page guide

In today’s episode of DTC Finds, we’re looking at a great Twitter thread discussing strategies for boosting SMS sales during black friday cyber monday and elements to add to the landing page. As we dive into the landing page guide from Nik Sharma, we’ll provide real DTC examples of how they improved elements of their landing pages. Stay tuned as we break down this twitter thread and learn more about how to optimize your landing page. If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn. We Speak About: [00:41] Strategies to boost SMS sales and sign ups [04:51] Optimizing the landing page and DTC examples

DTC POD: How The Best Brands Are Built · Jay Desai

November 2, 202113m 16s

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Original episode page

Show Notes

  1. “A really good strategy that you can do with SMS heading into Black Friday Cyber Monday is sending an email push for SMS sign ups for early access.” @jayde3sai #DTCPOD
  2. “SMS is very different than email, in the sense that SMS messages should be more skimmable than email.” @jayde3sai #DTCPOD

We Speak About:

  • [00:41] Strategies to boost SMS sales and sign ups 
  • [04:51] Optimizing the landing page and DTC examples 

BFCM SMS sign up strategies plus a big landing page guide

In today’s episode of DTC Finds, we’re looking at a great Twitter thread discussing strategies for boosting SMS sales during black friday cyber monday and elements to add to the landing page.

As we dive into the landing page guide from Nik Sharma, we’ll provide real DTC examples of how they improved elements of their landing pages.

Stay tuned as we break down this twitter thread and learn more about how to optimize your landing page.

If you’d like to learn more about Trend and our influencer marketing platform for influencers and brands visit trend.io. You can also follow us for tips on growing your following and running successful campaigns on Instagram and LinkedIn.

Mentioned Links:

BFCM SMS strategies: https://twitter.com/DTCNewsletter/status/1453727946342998029

Landing page guide from Nik Sharma: https://nik.co/resources/landing-page-guide

Topics

product differentiationproduct comparisonbusinessesecommerce marketingecommerce marketingdtc adsecommerce growthecommerce brandsdigital brandsecommerce strategycustomer reviewscommercelanding page guideecommerce revenuebuilding a brandbuilding an audiencedtc bfcmdtc revenuebfcmdtccustomer retentionbusiness advicebuilding audiencesbrand growthjudyecommerce bfcmdifferentiationdirect-to-consumercustomer feedbackdtc growthbrand differentaitiondtc marketingbrand promotiondigital storeecommerce contentbuilding a businessecommerce salesproduct repurchaseproduct promotiongrow smsholiday signupsmslalodigital marketingdigital advertisingshare benefitsecommerce pagebrand successd2cdigital commerceeducate customerslanding pagesecommerce advertisingcustomer repurchaseecommerce brandsms listcustomer growthdtc brandemail marketingholiday promotionrepeat purchasedtc brandsmarketing advicedtc campaignbusinessmarketingnik sharmadtc strategyecommerce retentioncustomer marketingbusiness successlanding page conversionecommerce stored2c brandsd2c marketingecommercedigital shoppingecommerce breakdownbrand recognitionpoo pourrisnifblack fridaycustomer relationshipsholiday salescyber mondaydtc finds
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