I Run Every Business Idea Through These 11 Filters
I've run hundreds of business ideas through 11 pass-or-fail filters. HeadsUp, Multi and Charm survived. Each filter covers personal use, daily frequency, platform potential, counter-positioning, portfolio fit, energy, revenue proximity, marginal costs, ma
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Show Notes
I've run hundreds of business ideas through 11 pass-or-fail filters. HeadsUp, Multi and Charm survived. Each filter covers personal use, daily frequency, platform potential, counter-positioning, portfolio fit, energy, revenue proximity, marginal costs, market size, passive value and evidence of demand.
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