You need two email lists to drive more direct bookings
Direct Booking Success Podcast · Jenn Boyles
Audio is streamed directly from the publisher (podcasts.captivate.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
First off, don't panic from the title of this episode! You do need to be building two email lists, not just one. But don’t worry, not only am I gonna tell you why, but I'll also tell you a bit about how to actually do this. I will not leave you high and dry, believe me!
Topics discussed:
- Previous guests are your fans or VIPs
- Previous guests are your first email list
- Who should be included in your second email list
- Need to provide something of value in exchange for their email address
- We need to be respectful of those who have given us their email addresses
- Some ideas of what that download/lead magnet could be
- How to get that lead magnet out
- Whatever you produce, it is something that is perfect for your ideal guest
- Having two lists will help you drive more direct bookings
Watch my FREE masterclass on how to nail your ideal guest:
https://directbookingsuccess.com/idealguest/
CONNECT WITH Jenn Boyles:
Website: https://directbookingsuccess.com
Facebook: https://www.facebook.com/directbookingsuccess
Instagram: https://www.instagram.com/directbookingsuccess
LinkedIn: https://www.linkedin.com/in/jennboyles
Join me in my Free Marketing Hub Facebook group: https://www.facebook.com/groups/marketinghubforholidayrentals/