What to write about in your email newsletters
Direct Booking Success Podcast · Jenn Boyles
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Show Notes
When I ask owners and managers of Holiday/Vacation/Short-term Rentals – What is holding you back from actually sending emails? The answer I usually hear is that they have no idea what to write about in an email.
In this episode, I’ll help you get off the starting block and on to sending out emails to those on your list.
Topics discussed:
- Speak to your ideal guest, not everyone on your list at once
- Newsletters vs. personal emails
- What tech is needed for email marketing
- Don’t write directly in your email program
- Create a template to follow every time
- Don’t sell all the time
- Ideas on what to include in your email
- What your ideal guest wants to know about
- Newsletter examples
Watch my FREE masterclass on how to nail your ideal guest:
https://directbookingsuccess.com/idealguest/
Watch my email newsletter critique:
https://directbookingsuccess.com/newsletters
The email programme I use – ActiveCampaign:
https://ActiveCampaign.referralrock.com/l/16Z98PX6051/
CONNECT WITH Jenn Boyles:
Website: https://directbookingsuccess.com
Facebook: https://www.facebook.com/directbookingsuccess
Instagram: https://www.instagram.com/directbookingsuccess
LinkedIn: https://www.linkedin.com/in/jennboyles
Join me in my Free Marketing Hub Facebook group: https://www.facebook.com/groups/marketinghubforholidayrentals/