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What social media should really be used for
Episode 20

What social media should really be used for

Direct Booking Success Podcast · Jenn Boyles

November 7, 20228m 34s

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Show Notes

Using social media for your airbnb/vacation/holiday/short-term rental? How's that working for you? 

Are you chasing numbers and followers, getting frustrated that you are not getting more bookings?

In this episode, I talk about how I think you should be using social media to your advantage and getting your ideal guests to book direct with you.

Topics discussed:

  • Chasing followers on social media
  • Use social media as part of your marketing 
  • Trap number one – vanity metrics
  • Trap number two – happy cupcake day and other meaningless awareness days
  • Trap number three – posting for the sake of posting
  • What to do instead
  • What your ideal guest wants to know about
  • Tell your followers what you want them to do next
  • A special invitation


Join me for a free Ask me anything… about using social media

Friday 11 November 2022 at 2pm GMT

Live in the Marketing Hub Facebook group

Join here: https://www.facebook.com/groups/marketinghubforholidayrentals/


CONNECT WITH Jenn Boyles:

Website: https://directbookingsuccess.com

Facebook: https://www.facebook.com/directbookingsuccess

Instagram: https://www.instagram.com/directbookingsuccess

LinkedIn: https://www.linkedin.com/in/jennboyles