Episode 125
Female Founder Spotlight Session - Winning in the Employer Health Market: Strategies for Digital Health Success
Digital Health Talks - Changemakers Focused on Fixing Healthcare · Lindsey Kratzer, Megan Antonelli
November 21, 202434m 50s
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Show Notes
Explore proven strategies to navigate the complex $600B employer healthcare market. Learn how to overcome challenges like vendor saturation, low engagement rates, and shifting employer preferences to accelerate revenue growth and build lasting partnerships with Fortune 1000 companies.
- Develop a targeted GTM strategy tailored to the unique needs of self-insured employers
- Craft compelling value propositions that differentiate your solution in a crowded market
- Leverage community-based approaches to boost engagement and retention
- Build strategic partnerships to expand your reach and credibility in the employer space
Lindsey Kratzer, Founder, Spark Health Advisors
Megan Antonelli, Chief Executive Officer, HealthIMPACT Live
Topics
healthcare innovationdigital healthhealthcare conferencesemployer healthcare marketfood as medicinehr benefitshealthcare market strategieshealthcare technology innovationhealthcare benefitspoint solutionshealthcare roidigital health solutionswomen's healthhealthcare costspharmacy benefit managershealthcare technologyself-insured employersdigital health startupsemployee healthcarehealthcare procurement