The Dangers of Measuring Side Effects
You want to measure what matters. But your measurements might change what matters. Understanding that anything that is measured might modify behaviors, it's important to then understand what should be targeted. How can we incentivize the right actions that produce the side effects we want, rather than incentivizing direct manipulation of those side effects?
Audio is streamed directly from the publisher (dts.podtrac.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
You want to measure what matters. But your measurements might change what matters.
Understanding that anything that is measured might modify behaviors, it's important to then understand what should be targeted. How can we incentivize the right actions that produce the side effects we want, rather than incentivizing direct manipulation of those side effects?