Episode 69
69: Crisis Management For Destinations Re: Covid 19 with Rob Ulmer
June 11, 202045m 10s
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Show Notes
Rob Ulmer, Dean of the UNLV Greenspun College of Urban Affairs, joins the Destination Marketing Podcast to talk about communication during crises. Rob offers his unique academic perspective on the current global situation, and how destinations around the globe might go about strategizing their recovery campaigns in an effective, but also ethical manner.
"Organizations that learn, are ethical in their communication, have a more prospective vision, and are able to frame things, are more effective than organizations that focus on their image or reputation and focus just on the threat of the issue." -Rob Ulmer on the importance of ethics when it comes to marketing during a global crisis
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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email [email protected] or visit www.relicagency.com.
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email [email protected] with any inquiries regarding the network.
"Organizations that learn, are ethical in their communication, have a more prospective vision, and are able to frame things, are more effective than organizations that focus on their image or reputation and focus just on the threat of the issue." -Rob Ulmer on the importance of ethics when it comes to marketing during a global crisis
Follow the Destination Marketing Podcast on social media:
YouTube
TikTok
If you’re enjoying the show, please leave us a rating and review on Apple Podcasts!
Subscribe to our newsletter!
The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email [email protected] or visit www.relicagency.com.
To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit www.thedmpn.com. Email [email protected] with any inquiries regarding the network.