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416: How Unity Built a Winning Destination with Jeff Williams
Episode 416

416: How Unity Built a Winning Destination with Jeff Williams

Destination Marketing Podcast

December 30, 202544m 13s

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Show Notes

When cities, sports, and tourism leaders align, powerful things happen. In this episode, Adam Stoker talks with former Arlington mayor and The Unity Blueprint author Jeff Williams about how unity helped turn Arlington into a thriving sports and tourism destination, and what DMOs and city leaders can learn about building momentum, creating jobs, and using tourism to strengthen communities.

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