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214: Embracing Your Destination's History with Lee Sentell
Episode 214

214: Embracing Your Destination's History with Lee Sentell

Destination Marketing Podcast

September 13, 202244m 35s

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Show Notes

Alabama Tourism Director Lee Sentell talks space camp and annual marketing campaigns in this episode of the Destination Marketing Podcast. Later, he dives into do-it-yourself tours and the importance of packaging tourist attractions for visitors.

"The key is to have multiple forms of content, and then the tour is allowed that. Not tour as in you can go out and buy a package, but that you can do your own — particularly around food."
- Lee Sentell

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