
Episode 13
Why occupancy at the country’s largest multiplex chain is declining
Only 43 million people turned up to watch movies in the first six months of the year ending March 2023, compared to 56 million in the same period before the pandemic
January 10, 20239m 59s
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Show Notes
PVR, the country’s largest multiplex chain, made up for the pandemic-induced revenue loss by raising the prices of tickets and food and beverages.
But it saw its occupancy fall to the lowest levels in a decade even after movie theatres reopened at full capacity.
What is keeping India's theatres empty?
Tune in to find out.
Topics
PVRmultiplexmoviestheatresOTTbusinessnews