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How Manscaped Made Their First $1,000,000
Episode 126

How Manscaped Made Their First $1,000,000

Dark Mode with John Coyle

July 26, 20241h 1m

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Show Notes

Today we're talking about how manscaped made their first $1,000,000 in sales and how they got from there to a $1 Billion valuation. 


From friends in a bar to burning testicles to Shark Tank. Manscaped took over the internet and grew to $300M in only 5 years. 


We're going behind the scenes and discussing: 

- The dangers of removing hair from your balls

- How manscaped made their first million dollars

- How they stole the authority of celebrities, podcasters, comedians, and influencers to grow from $3M to $300M million

- The $1 Billion dollar valuation to go public and why that deal fell through

- What comes next in the world of male pube shaving


Chapters

00:00 Intro

01:56 Today's Guests

04:27 Origin Story

06:07 Hair Removal Nightmare

17:22 First $1M Advertising Breakthrough

18:47 Shark Tank Deal

28:28 $3M to $300M By Hijacking The Internet

 34:58 What is EBITDA?

 37:28 IPO ($1.2 Billion Valuation) Falls Through

 42:20 How To Recreate Manscaped Today

 49:46 What We Would Do if We Were Leading Manscaped

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