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Show overview

Dan Lok Show has been publishing since 2001, and across the 24 years since has built a catalogue of 775 episodes. That works out to roughly 200 hours of audio in total. Releases follow a fortnightly cadence.

Episodes typically run ten to twenty minutes — most land between 7 min and 15 min — though episode length varies meaningfully from one episode to the next. It is catalogued as a EN-US-language Business show.

There hasn’t been a new episode in the last ninety days; the most recent episode landed 7 months ago. The busiest year was 2019, with 361 episodes published. Published by Dan Lok.

Episodes
775
Running
2001–2025 · 24y
Median length
11 min
Cadence
Fortnightly

From the publisher

Discover how to “Unlock” your greatest success in business and in life each week as bestselling author and internationally renown business mentor Dan Lok shares his inspiring insights, interviews the world’s most brilliant business minds, including influential celebrities, to inspire you to develop high income skills, create financial momentum, and unshakable confidence and help you to unlock your higher self.

Latest Episodes

View all 775 episodes

Ep 785Stop Wasting Time

Wanting to help others is a worthwhile goal - and yet you can only help one person at a time. If you want to make a true impact in this world you need to stop wasting your time and find ways to automate your help. Listen to this episode for Dan Lok's top tips on how to stop wasting your time and do high-impact activities instead.Don't miss out the opportunity to automate your help and accelerate the growth of your coaching business by using Kajabi. Kajabi is the all-in-one platform trusted by entrepreneurs worldwide to create, market, and sell digital products and online courses.Take advantage of this special offer to try Kajabi for free and receive thousands of dollars worth of bonuses. Visit https://danlok.com/kajabi to see more details.Experience Dan Lok Live (In Person Or Virtual) And Discover The Secrets To Scaling Your BusinessJoin Us ► https://danlok.com/events

Oct 6, 20252 min

Ep 784Balancing Your Business And Marriage

How can couples who work together balance their work and private life? Is it true that one partner has to give up their dreams for the other? That's what Dan and Jennie talk about in this episode. Share this with a fellow entrepreneurial couple.

Sep 8, 20253 min

Ep 783The Mindset Shift You Need To Make To Close More Sales

A desperate or misaligned mindset can sabotage even the most promising deals, leaving you stuck and frustrated. So, what’s the right mindset for closing more sales? Dan tackles this question head-on, sharing actionable insights, proven strategies, and real-world examples to help you transform your approach. Learn how to shift from chasing quotas to building authentic connections, from self-doubt to unshakable confidence, and from hesitation to decisive action. Whether you’re a seasoned sales professional or just starting out, this episode equips you with the mental tools to boost your performance, forge stronger client relationships, and consistently close more deals. Tune in to discover how a simple mindset shift can unlock your sales potential and skyrocket your results!

Aug 25, 20254 min

Ep 782Clients Say, “Let Me Pick Your Brain.” And You Say, “…”

In this episode, Dan Lok dives into how entrepreneurs and professionals can handle requests for free advice or “brain-picking.” He shares strategies to set boundaries, value your expertise, and turn casual inquiries into paid opportunities, offering practical tips for protecting your time and building a profitable business.

Aug 4, 20253 min

Ep 781How To Grow Your Business Exponentially

Too many entrepreneurs become prisoners of their own success. They build a business around being needed… and then wonder why they have no freedom. In this video, Dan Lok reveals the mindset shift that allowed him—and many Dragons—to scale without being the bottleneck. The key? Stop making you the magic. Make your method the magic.

Jul 21, 20257 min

Ep 780How (NOT) To Make A Business Partnership Work

He scammed me. Then blackmailed me. Then I lost everything.Most entrepreneurs never talk about the emotional price of bad partnerships. I’ve lived through it — twice. And just when I swore I’d never partner again... the deal of a lifetime changed everything. Here's how I learned the hard way who to trust in business — and who to run from.

Jun 30, 202515 min

Ep 779How To Visualize Properly

Most people try to force success with hustle, strategy, and willpower. But what if the real power lies in something much simpler… and much more effective?In this powerful episode, Dan Lok reveals how visualization helped him manifest some of his biggest goals — from owning his dream car to building a global brand. But this isn’t your typical “vision board” talk.Through a deeply personal story, Dan breaks down:How to visualize in a way that programs your subconscious to winWhy acting “as if” can transform your confidence, focus, and resultsThe secret to feeling your success before it happens — and why that mattersThe mindset shift that helped him go from broke to unstoppableWhether you’re chasing financial freedom, building your business, or trying to become a Dragon, this episode gives you the mental blueprint to start living your dreams now — not years from now.Because when you see it clearly, feel it deeply, and act accordingly… your reality has no choice but to catch up.

Jun 16, 20258 min

Ep 778The REAL Reason Why Your Business Is Not Growing

Most entrepreneurs unknowingly price themselves into failure. They’re not premium enough to charge top dollar… but not cheap enough to compete on volume either. That’s called Death by the Middle — and it’s the worst place to be in business.In this episode, Dan Lok reveals why trying to appeal to “everyone” is a recipe for disaster, and how choosing the wrong pricing strategy can destroy your margins, your growth potential, and even your freedom.You'll learn:Why being stuck in the middle is not a coincidence — it's a decisionHow Walmart and other giants use loss leader tactics to wipe out smaller playersWhy high margins mean fewer headaches, better clients, and sustainable growthHow Dan scaled to hundreds of millions without outside investors — and how you can do the sameWhether you're selling products or services, this is a wake-up call to get clear on your positioning — and claim your place at the top or bottom. But never the middle.

Jun 9, 202511 min

Ep 777Get More Clients With This Proven Referral Strategy

Most entrepreneurs struggle to get consistent referrals because they rely on the wrong tools — flashy brochures, cold DMs, or generic pitches that scream “I’m selling.”In this episode, Dan Lok shares the most powerful referral strategy he’s ever used — one that positions you as the expert before you even speak to the prospect.This isn't just about “being nice” or “providing value.” It’s a strategic move that creates demand, builds trust, and allows you to charge premium prices — without convincing or chasing.Dan breaks down why your referral mechanism must be portable, educational, and sales-free... and why something as simple as a well-crafted book could unlock your next wave of high-ticket clients.If you want to stop being seen as a commodity and start getting referred with confidence, this is the episode you need to listen.

Jun 2, 20258 min

Ep 776How to Ask for Referrals and Actually Get Them

Most people ask for referrals the wrong way — and that’s why they rarely get them. In this episode, Dan Lok shares 10 powerful, word-for-word scripts you can use to generate more high-quality referrals without sounding needy or awkward.You'll learn:When to ask (hint: it’s not when you think)How to plant a “referral seed” that leads to easy follow-upsWhy future pacing and using your prospect’s exact words can make all the differenceHow to close referrals just like you close a saleWhether you’re in real estate, marketing, coaching, or any service-based business — these strategies will help you turn happy clients into referral machines.

May 26, 20258 min

Ep 775How To Get Customers So Fast It Feels ILLEGAL

Most entrepreneurs and service providers struggle to get referrals — not because they’re bad at what they do, but because they’re unknowingly creating friction in the process.In this episode, Dan Lok breaks down the 3 biggest hidden referral barriers that keep your best clients from sending you business… even when they want to. From misunderstanding relational capital to expecting clients to become your unpaid sales team, Dan exposes the flawed thinking that sabotages your growth.More importantly, you’ll learn a simple, high-leverage strategy to flip the script — one that removes pressure from your clients and makes referring you feel natural, effortless, and even rewarding.If you want to grow fast without chasing, begging, or cold pitching… this is the mindset shift you’ve been missing.

May 12, 202510 min

Ep 774What To Do When You're At Your Lowest Moment

What do you do when you're at your lowest moment but don't know what to do? Maybe you hit rock bottom, were at the end of your rope, were depressed, or even lonely. Dan has been there. In this episode, he shares his experience on what to do at your lowest moment. Listen and share it with a friend who you think could use it.Experience Dan Lok Live (In Person Or Virtual) And Discover The Secrets To Scaling Your BusinessJoin Us ► https://danlok.com/events

Apr 28, 20258 min

Ep 773Stop Selling Products and Services, Start Selling This

In today’s fast-paced world, attention is the ultimate currency—capturing it can make or break your business. But there’s a hidden gem every entrepreneur needs to understand: the Theory of Consumption. In this episode, we dive deep into what this powerful concept is, why it’s a game-changer, and how you can harness it to skyrocket your business growth. Join us as we unpack practical strategies to leverage attention and consumption patterns, ensuring your brand stands out in a crowded market. Tune in for actionable insights that will transform the way you connect with your audience!

Apr 21, 20251 min

Ep 772How Supreme Built A Billion Dollar Brand Empire | Business Unlocked

SUPREME as the brand has become synonymous with the crisp cut lines of its Redbox logo. A classic that's what supreme fans call it supreme. It's a simple yet pertinent design that is still a favorite among supreme's devoted audience. Fans who have their own name hyped beasts supreme heads for the younger 10 to 15-year-olds. How did supreme become the king of underground fashion? It's all thanks to the unorthodox thinking of its founder James Jebia.Experience Dan Lok Live (In Person Or Virtual) And Discover The Secrets To Scaling Your BusinessJoin Us ► https://danlok.com/events

Apr 7, 20259 min

Ep 771Dominate Your Industry, Don't Compete in It!

Competing in a crowded marketplace is a losing game—true success comes from industry domination. In this powerful episode, Dan Lok reveals the mindset, strategies, and tactics needed to position yourself as the undisputed leader in your field. Learn how to differentiate your brand, create high-value offers, and attract premium clients while eliminating the competition. Whether you're an entrepreneur, business owner, or professional, this episode provides the blueprint to rise above the noise and take control of your market.Experience Dan Lok Live (In Person Or Virtual) And Discover The Secrets To Scaling Your BusinessJoin Us ► https://danlok.com/events

Mar 17, 20254 min

Ep 770What Type Of Employee Should You Hire - Leadership & Management Secrets Ep. 2

What is the ONLY reason to hire an employee? Millionaire Mentor Dan Lok shows you the only reason you hire an employee. Listen to this episode until the end to find out what type of employee you should hire.Experience Dan Lok Live (In Person Or Virtual) And Discover The Secrets To Scaling Your BusinessJoin Us ► https://danlok.com/events#Employees #Hire #Leadership #ManagementThis audio is about: What Type Of Employee Should You Hire - Leadership & Management Secrets Ep. 2https://youtu.be/2SqD_OHAWIk

Mar 10, 20253 min

Ep 769Why Profit Isn't Everything, It's The Only Thing - Leadership & Management Secrets Ep. 1

The world does not have too many leaders, most people are followers. Millionaire Mentor Dan Lok explains why leadership is important and why you must master it. This compelling episode challenges conventional business wisdom by asserting that profit isn’t just an important factor in business—it’s the ultimate driving force. Through insightful leadership and management principles, Dan shares how profitability serves as the foundation for sustainable growth, innovation, and long-term success.Experience Dan Lok Live (In Person Or Virtual) And Discover The Secrets To Scaling Your BusinessJoin Us ► https://danlok.com/events#Profit #Leadership #Management #Secrets

Mar 3, 20258 min

Ep 768Live Sales Role Playing At High Ticket Mastery With Dan Lok Part 2

Last week we showed you how to close in real life, real case with 1st part of Dan’ live sales role playing at High Ticket Mastery. This week let’s finish the whole session. Don’t forget to implement what Dan coaches you in this episode in your life.We believe everyone can close High Ticket Sales, have your own coaching business (if you know the secrets and techniques...) Come to extract more from Dan Lok. Below are 2 live events you can see Dan Lok in person or in live streaming.► The S.M.A.R.T. Challenge™ shows you the 5 pillars to master business growth. This is important for any high-ticket coaching or consulting business...Because the “simple” marketing that worked in the past – BARELY works today. Markets have evolved.See event details here and reserve a seat to unlock the secrets for your business http://high-ticket.danlok.link/m6ilju ► High Ticket Mastery was described as “Worth Millions”, “Life Changing”, “Mind Blowing”, “Got My Money’s Worth Just From Day 1” and “The Absolute Best Event I Have Ever Been To”.Experts, coaches and consultants come from all over the world to grow, network, strategize and take their business to the next level..Come meet Dan Lok at the High Ticket Mastery™. Seats are still available for a limited time! Reserve your spot at http://high-ticket.danlok.link/aznail

Feb 24, 202513 min

Ep 767Live Sales Role Playing At High Ticket Mastery With Dan Lok Part 1

Want to know how to close in real life, real case instead of just from knowing how to do in concept? Let's have a look on how Dan coached the attendee from real estate industry by the live sales role playing at High Ticket Mastery.High Ticket Mastery was described as “Worth Millions”, “Life Changing”, “Mind Blowing”, “Got My Money's Worth Just From Day 1” and “The Absolute Best Event I Have Ever Been To”.Experts, coaches and consultants come from all over the world to grow, network, strategize and take their business to the next level.► Come meet Dan Lok at the High Ticket Mastery™. Seats are still available for a limited time! Reserve your spot at http://high-ticket.danlok.link/e4rwqs

Feb 17, 202523 min

Ep 766Why Your Sales Copy Sucks

The pen is mightier than the sword. Words are how we convey emotion convey meaning and convey the very thoughts of a time and place. Words exist beyond our lifetimes and beyond the page, the written word also happens to be the most direct way to connect with your audience. But 95 percent of sales copy is terrible. Take a guess as to why.Is it because it has too many words? Is it too complex is it just plain boring? Here are the four reasons that your sales copy sucks.Experience Dan Lok Live (In Person Or Virtual) And Discover The Secrets To Scaling Your BusinessJoin Us ► http://danlok.com/events

Feb 3, 20252 min