How To Use Books To Promote Yourself & Your Business With Adam Witty
Dan Kennedy's Magnetic Marketing Podcast
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Dan Kennedy says nothing beats physical books as a lead generation magnet for your product, service or cause, but how can going through all the time and trouble to produce a book actually positively impact your top and bottom line? Renowned author and speaker Adam Witty has the answer.
Dan and Adam talk about how to craft the right kind of book for lead generation, as well as the right way to use that book in order to establish yourself as an authority figure in your market and create free publicity for your business.