Show overview
Dan Kennedy's Magnetic Marketing Podcast has been publishing since 2021, and across the 5 years since has built a catalogue of 237 episodes. That works out to roughly 180 hours of audio in total. Releases follow a weekly cadence.
Episodes typically run thirty-five to sixty minutes — most land between 39 min and 53 min — and the run-time is fairly consistent across the catalogue. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-language Business show.
The show is actively publishing — the most recent episode landed 1 months ago, with 25 episodes already out so far this year. Published by Russell Brunson.
From the publisher
Dan Kennedy is internationally recognized as a 'millionaire-maker', helping people in just about every category of business turn their ideas into fortunes. He has been called the "Professor of Harsh Reality" because he's provocative, irreverent, sarcastic, and tells it like it is in a humorous, but chilling, serious fashion that cuts to the core of the issues in a way no other marketing 'guru' does. Dan Kennedy's advice can be moved with remarkable ease from one very different field, industry, or profession to another with amazing success. He is a leading consultant in direct marketing, copywriting, internet strategies, and profit improvement systems.
Latest Episodes
View all 237 episodesYear's Best Success Strategies with GKIC Marketing
How Outrageous Advertising and Direct Response Drive Massive Customer Growth
How to Build Wealth Outside of Wallstreet
How to Prosper as an Entrepreneur and Still Get Home in Time for Dinner
Inside the Consumer's Mind: How Buyers Think When Cautious and Skeptical
How to Find the Big Idea: The Key To A Successful Marketing Campaign
What Private Equity Looks at When Evaluating a Private Business
Why The Best Are The Best
Attract Your Dream Customers Fast and Efficiently
Lies, Myths, & Truth About 'Internet Marketing' Past, Present, and Future
Why Some Businesses Still Thrive When Everything Falls Apart
Ep 2267 Big Mistakes Membership Marketers Make and How to Avoid Them (2 of 2)
Getting members is one challenge. Keeping them AND growing their value? That's an entirely different skillset. In part two of this two-part episode, Darin Spindler and Scott Whitaker reveal the next four mistakes that sabotage membership businesses, including weak ascension plans, poor retention tactics, and ignoring the full customer lifecycle. You'll also discover why churn isn't always the enemy, why single-tier memberships cap your revenue, and how you can actually turn cancellations into future opportunities. Be sure to check out part one first to learn three more of the worst mistakes membership businesses make (and how to correct them!) MagneticMarketing.com NoBSLetter.com
Ep 2257 Big Mistakes Membership Marketers Make and How to Avoid Them (1 of 2)
Most membership businesses don't fail because of bad content. They fail because of bad structure. In part one of this two-part episode, Darin Spindler sits down with membership expert Scott Whitaker to expose the first three mistakes that silently kill recurring revenue in membership businesses. From relying on a single signup path to skipping evergreen sales systems to botching the onboarding process, you'll see exactly why passive strategy doesn't work. If you want members who join and stay, start here. (And be sure to check out part two next week, where Darin and Scott cover four more of the worst mistakes membership programs MUST avoid!) MagneticMarketing.com NoBSLetter.com
Ep 224Built, Broken, Rebuilt: Lessons From Two Generations of Entrepreneurs
Can you shortcut decades of entrepreneurial trial and error? In this episode, Dan Kennedy sits down with Richard James and his son Michael Strauch to explore exactly that. From Richard's multi-million-dollar business to Michael's six-figure income while still in college, they reveal how two different entrepreneurial paths collided and accelerated each other. You'll hear what skills actually transfer across industries, which metrics matter most, and why most entrepreneurs fail to adapt when circumstances shift. This is a real-world look at how entrepreneurs are made AND multiplied. MagneticMarketing.com NoBSLetter.com
Ep 223The 7 Types of Video Every Business Should Be Using Right Now
Most businesses post videos online and hope for results. Charlie McDermott built a system that actually delivers them. In this episode, Bill Glazer sits down with the former Marketer of the Year winner to break down the seven videos every business should use to drive traffic, build authority, and convert viewers into buyers. From blog videos that attract prospects to sales videos that close deals, you'll learn how to turn simple content into a reliable lead source WITHOUT paid ads. MagneticMarketing.com NoBSLetter.com
Ep 222How to Make an "Unsexy" Product Irresistible
Think your product/market is boring? Think again. In this episode, Dan Kennedy sits down with financial advisor Dave Scranton and fascination expert Sally Hogshead to reveal how even inherently mundane products/services (money management, haircuts) can become irresistible brands. From challenging customer assumptions to creating emotional attachment, you'll discover how to turn commodities into obsessions. If you're tired of competing on price, this conversation shows you how to compete on desire instead. MagneticMarketing.com NoBSLetter.com
Ep 221Generational Data: Who's Spending, Buying, Renting, & Driving Growth
In this episode, Magnetic Marketing Maven Adam Witty sits down with Chris Porter, co-author of Big Shifts Ahead, to break down how demographic trends are reshaping homeownership, hiring, policy, and product demand. Chris reveals how each generation, from Savers to Globals, behaves, spends, and creates distinct opportunities for entrepreneurs who can read the patterns. Tune in for a practical guide to positioning your business for the demographic shifts driving the next two decades of growth. MagneticMarketing.com NoBSLetter.com
Ep 220Mixed Media In Funnels: The Strategy Smart Marketers Still Ignore
Most marketers want simple funnels. Darcy Juarez wants profitable ones. In this episode, Dan Kennedy sits down with Magnetic Marketing's Chief Business Strategist to expose the biggest mistakes entrepreneurs make in building their funnels, from lazy follow-up to one-message-fits-all thinking. If you've ever wondered how to turn a leaky funnel into a revenue machine (or why adding complexity might be the fix, not the flaw), this conversation will challenge everything you thought you knew about "easy" marketing. MagneticMarketing.com NoBSLetter.com
Ep 219Direct Mail Isn't Dead: How Agora Makes It Work In Today's World
If you think direct mail is dead, Dan Kennedy has a few words for you: It's not merely surviving. It's THRIVING. In this episode, Dan is joined by direct mail expert Craig Simpson and Agora Publishing's own Jon Alexander to reveal how some of the biggest financial publishers in the world are using mail to drive webinar registrations, upsells, and long-term customer value. You'll hear how smart businesses - big and small - are using physical mail to bypass digital noise, tie their messaging to current events, and even go negative to acquire high-value customers. This is your proof that direct mail isn't old school... It's just underused. MagneticMarketing.com NoBSLetter.com
Ep 218What Happens When a University Starts Thinking Like Dan Kennedy?
When High Point University hit a wall in student enrollment, they didn't call a higher ed consultant. They called Dan Kennedy. In this episode, Dan sits down with Roger Clodfelter, the strategist behind High Point's marketing transformation, to reveal how they applied direct response principles to an industry stuck in sameness. From campus visits structured like sales presentations to retention strategies borrowed from entertainment, Roger shares how they turned a struggling university into an enrollment powerhouse. If you're selling in a commoditized market or need to differentiate in a crowded space, this conversation delivers a proven playbook. MagneticMarketing.com NoBSLetter.com