How to Position Your Web3 Brand at the Forefront of the Real-World Asset (RWA) Movement, with Bhaji Illuminati @ Centrifuge (Audio)

Bhaji Illuminati is a visionary growth leader with a proven track record of scaling early-stage tech companies into market-leading brands. As CMO of Centrifuge, she is driving the adoption of real-world assets on-chain, positioning Centrifuge at the forefront of the RWA movement. Previously, at Dragonboat, she grew the team from 5 to 40 in a year and secured $12M in funding led by Insight Partners. At Taulia, her strategies helped pave the way for its $1B acquisition by SAP. Bhaji’s expertise spans go-to-market strategy, organizational scaling, and navigating complex ecosystems to drive growth and impact. Beyond work, she founded GLOW, a network connecting women executives in Los Angeles, and enjoys life in Venice, California, with her husband and two daughters.