Critical Mass Business Talk Show | Orange County’s Longest-Running Business Talk Show

This week we invited back Kevin Costelloe, Staff Reporter for the Orange County Business Journal, to join us to talk about the recent CES (Consumer Technology Association) Show in Las Vegas. We will specifically focus on the presence of those Orange County companies who made news and an impact at the show.

Have you ever thought about how and why you have trust in an institution or individual? I have invited Author M. Todd Henderson to share the research in his latest book “The Trust Revolution” with you to help you understand how the rise of the internet is offering new ways to create or strengthen trust in your firm. This critical because we are at a time when people’s trust in the government, in companies and even each other is at a historic low.

What is the power of a good question in determining the truth from a sales prospect, interview candidate or employee? Michael Reddington, President of InQuavise, Inc. will be on the show to explain how by using his Disciplined Listening Method you can use the truth to your advantage.

Known as the ‘Elon Musk of Real Estate,’ Roy Dekel is revolutionizing the real estate industry. As a philanthropist and the CEO of Setschedule, Roy gives back to his community and supports Start-ups in need. He also founded the Setschedule Cares Foundation, raising money through matching employees and volunteer time. His goal for this year is to raise at least $1.5 million in 2020 for 19,000 charities.

A tool supply company with expertise in productivity. That’s what makes All Industrial Tool Supply stand out from all the rest. They strive and aim to become the number one trust source for all your tool needs. And it’s all built on friendly, knowledgeable trust and service. Jeff Perry joined us here with more.

Are you in compliance? With the constant changes in rules and laws, it can be hard to keep track of if you are in compliance or not. That’s where the team behind Compliance Datalytics comes in. They continuously analyze thousands of cases to identify the compliance issues and data to make sure you remain on top.

Mariposa Woman Family Center is a non-profit organization that specializes in women’s health issues. From counseling, mental health, drugs and alcohol support, domestic violence, and professional training - Mariposa helps improve the well being of woman, children, and their families.

From entrepreneurship, marketing, sales, and customer care Barry Lieberman has you covered. With 36 years of solid experience under his belt, he knows what you need to market your firm digitally, grow your business, and implement infrastructure solutions into organizations. He joined us to share more.

With a mission of providing superior service, Branded Group offers on-demand retail, maintenance, management, and consultation services. The team at Branded Group is all about making your brand better by giving you peace of mind in the service you are receiving.

Some of the biggest issues facing Orange County range from housing to healthcare, to education and income. For a stable, safe, and educated community a good job is key. It also leads to a healthier lifeline. WHW (Women Helping Women) provides the unemployed and underemployed with the skills and resources to land the job they need. Newly named CEO Trina Fleming joins us to share more.

Covering all things technology for the Orange County Business Journal and there is plenty to cover along with OC’s thriving economy is reporter Kevin Costelloe. Kevin will be on the show to discuss his background, the state of technology and the impact it is having on our economy.

Just trust your gut. We’ve all heard that saying before. But when it comes to businesses, gut instinct may not always be the best. To truly run a successful business, leaders have to take rational approaches to make significant decisions to avoid catastrophes, maximize the bottom line, and succeed against competitors. Gleb Tsipursky goes over this in his latest book Never Go With Your Gut.

Through dedication to bringing the best and innovative cybersecurity, CISOSHARE is the leading cybersecurity company in Southern California. Not only do they offer various virtual services but also the best program assessments and large scale professional services in the security program and development aspect. CEO Mike Gentile joins us with more.

“It’s never too late to follow your passion and pursue your dreams.” The hustle and bustle of life can often get in the way of your inner passion and dreams for your career. That’s why B. Toffee is here. Betsy Thagard and her firm B.Toffee pave the way for women to build something of their own after having kids and living life.

"Deal or No Deal? The Art of Business in an Aging Expansion” is the headline from the 2020 Economic Forecast. Dr. Mira Farka, Co-Director at the Woods Center for Economic Analysis and Forecasting will be on the show to provide her insights into what we can expect for the U.S. and Orange County economies in 2020.

Leading with genuine care and using proven methodology - Kaplan Executive Search helps growing organizations recruit and retain top talent. Their simple yet guaranteed four-step plan can give any organization the push they need to reach their full potential. CEO Adam Kaplan joins us for more.

Having a solid HR system is important to help attract and keep talented employees within a business. Your HR system should focus on creating a great experience and work environment for everyone, which also helps increase revenue. LogLab helps businesses modernize their HR to bring the best out of a business.

All it takes is a simple change to your phone system to help your business save money and provide the best service to your consumers. JustPressOne helps make this possible— by eliminating inbound calls and supply a one-stop location. CEO Janice Salmon joined us with more.

Is there something holding you back in your life? Are you overwhelmed and stuck in your past? Author Elizabeth Benton shifted her whole life by overcoming her personal obstacles and reaching high lengths and all this is shown in her latest book Chasing Cupcakes.

California is known for its earthquakes! Are we prepared for a disaster like this? Owner Susan Trant of Be Ready Earthquake and Survival Products joined the show to share what her company is about and how we can all be better prepared for an earthquake and other natural disasters!

With a deep understanding of integration and technology, Ken LaCroix helps guide businesses through rapid growth, restructuring, mergers, and acquisitions. His team at Insightful Partners believe in the mantra, " what gets measured, gets done," and makes sure their clients can make better decisions to help them get where they want to go.

"Rossetti is a place where they Design Experiences and Generate Value". More specifically, experiences that enrich people's lives by providing fresh and inventive context, and as we all know content is king. Value that is tangible and relatable whether it be physically or financially, and even emotionally. The authenticity of their brand, as well as, the creative abilities of the employees is able to positively impact their clients, the community, Sports & Entertainment projects, and even take them across the globe with spectacular hospitality of all sorts. Matt Rossetti joined us on the Critical Mass Radio Show for more.

Ron Johnsey is the founder and chief executive officer of ThinkWhy LLC, a SaaS start up focused on a new solution in the labor market space. Ron is a true Visionary by the EOS definition, and previously built and successfully exited from another SaaS company, Axiometrics, a company he started and was CEO for 23 years. ThinkWhy LLC believes that in today’s evolving workforce and tight labor market, this software provides businesses with a strategic competitive advantage. Ron Johnsey joined us on the Critical Mass Radio Show for more.

Whether it be sports or lessons, having the right coach can be key to unlocking your true potential. Authors Bill Eckstrom and Sarah Wirth’s latest book, The Coaching Effect, helps leaders at all levels understand the necessity of challenging people and creating a high growth organization. They joined us on the Critical Mass Radio Show for more.

From unique phone chargers to portable batteries, there’s a wide variety of cellphone accessories, and one in particular that you may have seen in stores and near checkout counters are the small suction cup piggies for phones. We have Jeff Leitman from the company Killer Concepts here with us today to share more of the philosophy of Killer Concepts as well as an inside look to the firm.

Goodwill helps people who are facing barriers to find and keep jobs, which provides purpose, pride, and dignity. Not only do they serve thousands of children and adults every year, but they also provide services to help people achieve the highest level of independence. Nicole Suydam, President and CEO of Goodwill of Orange County joined us on the Critical Mass Radio Show to share more.

Books offer endless visions and dreams, individually different to each reader. Reading can be the secret to a happy and successful life for people of all ages. That’s why the OC Children’s Book Festival is looking to take people on an adventure of exploration. Co-founder and executive director Pat Burns joined us on the Critical Mass Radio Show with more.

Content is king, especially when it comes to digital marketing. So how can you use that content to target your customers (prospects) to generate leads and sales? Angelo Ponzi of the Ponzi Group and Steve Pitchford of Search Optimizers joined us on the Critical Mass Radio Show to tell us how to utilize a fun and interactive approach to leave a digital footprint.

MOMS Orange County was formed 26 years ago in response to a crisis in access to prenatal healthcare for low income, at risk women. Today they serve thousands of families bringing them the service they truly need. Happening right now, they're accepting nominations for their 2020 Champion for Babies and Families award. Dave Lugo, COO of MOMS Orange County and Sara Piccollo, Vice President, Inclusion, Diversity, and Culture joined us on the Critical Mass Radio Show for more.

Serving Southern California since 1946, SABP Print Solutions remains a family owned business with a reputation for customer service, integrity, and fast action. The President of SABP Print Solutions, Colleen Howes, joined us on the Critical Mass Radio Show to discuss her company's history and as part of our Summer Series on Fast Growth: Orange County Companies.

In a world where everything is digital, using it to your advantage can come with great benefits, but not all prosper those benefits. The key reason companies fail at digital transformations is because they do not undertake a focused discipline approach. Author of "Why Digital Transformations Fail", Tony Saldanha is joined us on the Critical Mass Radio Show to discuss a step by step discipline approach.

The fortunes of any business rest in the hands of its leaders and its people. But what really creates a workplace in which everyone thrives, is deeper than the latest engagement tool - it's emotional connection. CEO of Best Practice Institute and Author of In Great Company, Louis Carter is here to share the five ways to built expert tips and advice from within a business.

Big Data Supply, Inc. is focused in the ITAD industry (I.T. Asset Disposition). Specializing in recycling I.T. items through reuse such as; data tape media, hard drives, data storage hardware, networking devices and telecom systems. They also offer data destruction services and 3rd party maintenance on data storage and network hardware.Their vision is to reduce waste of 99.9% of the world’s IT materials by recycling, reuse and energy generating disposal. Brian Musil President/CEO joined our show to discuss his firm as a part of our Summer Series on Fast Growth Orange County companies.

A savvy new book, “From Sabotage to Support: A new vision for feminist solidarity in the workplace”, shows why patriarchal privilege and power are to blame for women not supporting other women. This book focuses on how women can replace mutual sabotage with empowering alliances. Joy Wiggins is the founder & executive director of Joy Wiggins, LLC, a consulting company focusing on equity, inclusion & social justice. She received her doctorate from Ohio State University. Kami Anderson is the founder & executive director of Bilingual Brown Babies, a company that fosters bilingualism in black families. She received her doctorate from Howard University.

Building a software business is a long, hard process and successful companies follow a maturity curve that must overcome three hurdles for long term, sustained revenue growth. Jeff Curie, Principal at The Curie Point, will break down these three hurdles and how the most effective leaders change the goals of the sales, marketing and product teams to navigate through each hurdle. Jeff is a CEO-experienced entrepreneur who has built multiple software companies in So Cal using both recurring SaaS and enterprise license models.

The origins of Tuff Toe takes us back to 1975, a baseball fan that was also a chemical engineer working with NASA, created what would become the first version of Tuff Toe in his garage in Long Beach, CA. Ryan Pribble joined us on the Critical Mass Radio Show to discuss the journey from that garage to becoming the largest Pitcher Toe Plate and Boot Protection product in the world!

Serve First Solutions is an INC 5000 company that is designed to deliver business profitability to clients with expert focus on a variety of payment solutions. Matthew Greco joined us on Critical Mass Radio Show as a part of our Summer Series on Fast Growth: Orange County.

She's quite possibly America's first UNstuckologist. Remy Chausse has X-ray vision for seeing the trouble-spots that exist in every situation, and better yet her creativity can transform that very same troubling situation! She is a best-selling author and creator of The Get Unstuck Revolution! for extraordinary women with big dreams who are ridiculously unsatisfied with the status quo and want to dissolve the obstacles that are keeping them stuck. She joined us on the Critical Mass Radio Show to discuss more more of the powers of alchemy and the Unstuck Revolution.

Mike Paton works hard to give back - as an award-winning speaker, best-selling author, Certified EOS Implementer™, and as the Visionary for EOS Worldwide. He discovered the Entrepreneurial Operating System® (EOS) a little over a decade ago and instantly recognized the power of this simple way of operating a small business. He quickly became an ardent advocate of EOS, joined the Professional EOS Implementer Community, and committed himself to helping other entrepreneurs get the results they want from their businesses.

Von Hemert Interiors has been consistent with bringing a reputable level of interior design and services as well as brand-name furnishings to their loyal following for nearly a century. Kelly von Hemert-Barmettler joined us on the Critical Mass Radio Show to share her family’s experiences with building and maintaining their company’s impact and relevance in the Southern California market.

Hector Garcia is the President of MBN Creative and has been in business for over 20 years. He was the first in his family to venture into starting his own company. Hector joined us to discuss the evolution of his firm to become a creative design partner for Fortune 100 companies as well a wide range of mid-market and early stage companies.

Today it can be challenging to figure out how to bring together the right strategy, creativity, technology, and talent to realize an ROI on your firm's inbound marketing initiatives. Ryan Malone, Founder and CEO of SmartBug Media, joined us on the Critical Mass Radio Show and Podcast to share his experience, knowledge, and expertise with helping firms figure out the right marketing strategy for them.

Whether you are a small or midsized company, Sales Velocity Advisors can help drive the sales function of your business. Rich Cocuzzo and his team help business owners and executives unlock their sales potential by focusing on the three P's. Rich Cocuzzo joined us on the Critical Mass Radio Show and Podcast to tell us more about this and how following his format can help boost your sales!

In a time of massive change, a woman's role in society is more important than ever before. The Women's Journey Foundation helps to strengthen self-reliance in woman of all ages so they can realize their power and purpose. Patty Turrell joined us on the Critical Mass radio show and Podcast to share how the foundation celebrates the journey of every female trailblazer.

18 inches is the physical distance between a consumer’s heart and mind, the two major components responsible for every human decision. TRAFFIK is a full-service advertising agency based in Irvine. They are dedicated to connecting brands and consumers at a deeper, more meaningful level-one that bridges that all important 18-inch chasm. Anthony Trimino joined us as a part of our special summer series on Fast Growth Orange County Companies.

A paycheck is more than money; it provides dignity and hope. Bob Marsh, Owner of The File Depot, Beach Cities will join us to discuss his strategic relationship with Goodwill® and how that partnership has provided him with an outstanding workforce of dedicated employees.

Getting noticed and positive exposure is very challenging for most mid-sized companies. Teri Sawyer, Founder of T&Co. will be on the show to discuss her keynote talk Seven Ways to Get Earned (Nearly Free) Publicity. She will be sharing her recommendations designed to help business owners understand how to get noticed.

Getting the right and most cost efficient health and life insurance can be quite difficult. From various plans to services, it can easily get jumbled. That's why NeuBenefits Insurance Solutions is here to help. It delivers a new and better approach to your insurance needs with time and money saving tactics. Angela Irizarry joined us on the Critical Mass Radio Show and Podcast for more information.

Lojistic maintains focus on innovation as well as having a team of smart and fun people that maximize parcel and freight cost savings for hundreds of companies all over Orange County. Lojistic delivers predictive analytics and insights services to help clients get better shipping rates, ensure carrier invoice accuracy, optimize distribution strategies and ultimately ship more efficiently as a whole.

April Young Bennett is Associate Director at Utah Science Technology & Research. She is also an activist fighting for gender equality on a wide range of fronts, including her popular Religious Feminism Podcast. In writing her powerful book, Ask a Suffragist: Stories and Wisdom from Americas First Feminists (the first in a series of books on the historical women's right leaders) she sought to explore what enabled these pioneers to succeed against great odds, and how that could inform her own activism. April poses the question,"What can they teach us today?"