203 – Social Media Marketing for Musicians in 2020, 2021 & Beyond

It’s taken me a while, but I’m finally getting to something I know you’ve been waiting for me to get to – social media in 2020, 2021, and beyond! It’s laughable how little has changed (beyond maybe esthetic) since a year, two years, or even three years ago (especially for us here at the HQ). So, in this episode of The New Music Industry Podcast, I take a bit of a different approach, and share author Joe Pulizzi’s five tips with you, and expand on them (video below). Enjoy! Podcast Highlights: 00:41 – The evolving identity of Music Entrepreneur HQ 03:22 – This is essential to creating the life of your dreams through music 03:57 – Best social media strategies for 2021 04:26 – Tip #1: Narrow your focus 06:09 – Tip #2: Be clear on your message, your audience, and your niche 07:16 – Tip #3: Be helpful and interesting 08:30 – Tip #4: Create an ownership strategy 09:14 – Tip #5: Be consistent 09:41 – Key takeaways/action steps 10:54 – News and updates 11:26 – Leave a rating and review on iTunes 11:35 – Get a hold of David 11:44 – Your weekly action plan Transcription: Your content tilt is your unique identity in the world, how you stand out from others in your space.Share on X